For media planners and buyers
Overnights Another lame night against the Games ABC, CBS and Fox deliver a combined 3.9 rating in 18-49s, less than half the 8.1 that NBC pulls with its coverage of the Olympics
Sports TV Beijing Games are closing in on No. 1 They're about to become the most viewed event ever, at 203.3 million total U.S. viewers through Tuesday, approaching Atlanta
Magazines More hurt: Hachette shuttering Home Latest fatality in the shakeout of shelter titles. Ad pages tumbleas advertisers pull back in the face of the housing mess.
Dayparts update Olympics glow spreads to NBC news 'Today' and 'NBC Nightly News' are clocking big gains airing from Beijing, and so too are late news shows on affiliate stations
Research Olympics ads that have a story to tell The stand-out campaigns create a personal connection between the brand and the consumer. Talking with TNS's DeWitt Mallary.
TV This Week And now Margaret Cho as she really is The iconic Korean comic's 'The Cho Show' debuts on VH1 as an exploration of all things Cho. Not your all-American girl.
© 2008 Media Life