Monday Aug. 18, 2008
Overnights 'Big Brother' holds up against Beijing CBS reality show averages a 2.3 in 18-49s, its third solid night facing Games and by far the night's top non-Olympics show
Sports TV NBC sees its best Saturday since 1990 Olympics viewership peaks at nearly 40 million on night Michael Phelps captures his eighth gold medal in swimming at Beijin
Sports TV Why the Olympics are so hot: Phelps Media buyers and planners credit the swimmer with driving up the ratings, well ahead of any other factor for these Games
Popcult A thought whose end is in Piscataway This year's Bulwer-Lytton award goes to Garrison Spik, along with a $250 cash prize, for cooking up some truly terrible pros
Out of Home Your client's message aloft on blimps There's now a full range of options for advertisers, from giant ones with LED panels to small electric models for use indoors
TV This Week Oh, be still dear heart, it's 'The Hills' MTV's steamy make-up, break-up reality show is back. Never mind that it seems contrived, ratings for season four should grow. News shorts DirecTV's Hartenstein becomes LA Times publisher Star razing: GM ends Academy Awards sponsorship Pew: People still get their news from television first Beijing bounce: Friday ratings rise after recent dips Coming soon to Canada, a domestic p#%rn channel Web shorts NBCOlympics.com outpacing '04 and '06 combined Blame Bono for the latest U2 tracks leaked on web With its launch next week, WB.com adding shows Obama sets hearts a-Twitter as its most-followed man People Jennifer Xia becomes finance director at Legend Media John Patterson becomes SVP and account director at Ketchum Emily Hebert becomes associate beauty editor at Elle.com Parenting associate editor Stephanie Galluzzo leaving the magazine Meg Liberman becomes SVP of casting at CBS Paramount Network TV Angie O'Keefe becomes VP of business development at Fuse 'The Office's' Craig Phillip Robinson facing felony drug charges Charles Barkley in talks for new Golf Channel series Rapper Master P launching Better Black Television network Ellen DeGeneres and Portia de Rossi tie the knot Cristian de la Fuente becomes a regular on USA's 'In Plain Sight' Alan Taylor directing HBO's 'Bored to Death' Former 'Nightline' producer Leroy Sievers dies at age 53
Alternative media Busting out all over, with Wonderbra Coming soon, ads dispensed by ATMs A broken toothbrush, a spool of thread Look into the mirror, then look again Tuesday, Aug.19, 2008
Overnights A little bit of Olympics relief for CBS First hour of comedy block averages a 2.0 in 18-49s, up 18 percent over last week, despite being reruns, as NBC dips
Sports TV Sunday's Olympics ratings ease back But NBC still draws 26.8 million total viewers without Phelps competing, 3 percent ahead of Athens Games four years ago
Television For Fox, a strong fall, challenging ABC From third last year, it has its sights on No. 1 for fourth quarter, and it's a sure bet it will again take the full season in 18-49s
Sports TV On the payout for Olympics sponsors Their investment in the games has turned out well, as has China's for the most part. Talking with Siegel+Gale's Larry Vincent.
New media Beijing's really a warmup for London Non-TV viewing of the games has been growing steadily, and it ought to be huge in 2012, when finals will not be in primetime
TV This Week On Fox News, deeper look into McCain The special, taking over Bill O'Reilly's timeslot, follows a profile of Obama. Title: '2008 Presidential Character and Conduct.' News shorts Magna: Commercial clutter is down during Olympics Great cone controversy: McCainites call NBC biased Alphabet swoop: ABC as TV Guide's sole sponsor Programming notes: Fox gives Williams a full order '9021-uh-oh:' CW nixes spinoff advance screeners Web shorts Report: NBA is shooting for live local internet feeds EMarketer: Boom in B2B social network ad spending Emmy to viewers: Pick the all-time best TV moments YouTube adding display ads on its mobile video site People Vanessa Holden becomes VP and editor in chief of Martha Stewart Weddings Howard Strudler among eight promoted at Petry Media Corp. Lawrence Fishburne officially joins CBS's 'CSI' Darren Melameth rises to VP of program planning at Hallmark Channel Ellen Stone rises to SVP of marketing at Bravo Media Nina Myers becomes fashion editor at Niche Media Simon Brereton becomes director of On Deck products at Dada Entertainment Laurie Hertzel rises to books editor at Minneapolis Star Tribune Dennis O'Brien becomes VP of marketing at New Track Media Aparna Pande becomes GM of U.S. consumer magazines at Disney Publishing Noah Kotch joins NBC's 'Today' as a senior producer South Florida Sun-Sentinel travel editor Thomas Swick leaving the paper Jesse Ventura in talks for syndicated court show
Wednesday, Aug. 20, 2008
Overnights Games continue to sap other networks ABC, CBS and Fox average a combined 4.3 in 18-49s, with top show 'Big Brother' averaging 2.1, even as NBC's Olympics ebb
Television Call your typical Olympics fan ma'am More likely than not it's a woman who's tuning in, and she's in her late 40s. But it's men who are driving ratings up over Athens.
Cable Olympics boost spreads to NBC cable Combined the networks are up 30 percent in cume viewers over Athens 2004, with USA, the largest of the group, up 39 percent
Research Newest threat: Promiscuous friending Got loads of online pals you've never met? Put lots of personal stuff online? Watch a lot of reality TV? You may be a sufferer.
TV This Week Usain Bolt: The other Michael Phelps Jamaican sprinter competes for his second gold, the 200 dash, having already won the 100, challenging Carl Lewis's record News shorts FTC presses stop button on prerecorded sales calls Rupert M. got a pay raise to $27.1 million last year ESPN's Bodenheimer: We're eyeing Games rights Italians protest poor medical advice on doctor shows Programming notes: MSNBC boots Abrams' 'Verdict' Web shorts 'Republicrats,' MSN's new satirical presidential series Hitwise: Yahoo's Olympics site tops NBC's in share Feeling hot, hot, hot! IPods catching fire in Japan. Portrait of a young job seeker: Educated and black People Andrew Swinand becomes president of global operations at Starcom MediaVest Group David Morales joins LATV Networks as vice president of business development Ken Detlet becomes VP of digital sales at PCMag Network Frank Minishak becomes VP of Eastern region sales at About.com Janice Myers becomes EVP of sales at i-am TV Christina Pisano joins WE tv as vice president of research Sarah Burns becomes features editor at Good Housekeeping Jonathan Dube becomes president of ABCNews.com Carla Levy becomes executive editor at Self Steven Lerner becomes director of programming at DIY Network El Paso Times editor Dionicio 'Don' Flores steps down Radio's Chris 'Mad Dog' Russo gets new show on Sirius XM Warren Sapp joins the cast of Showtime's 'Inside the NFL' Thursday, Aug. 21, 2008 Overnights Another lame night against the Games ABC, CBS and Fox deliver a combined 3.9 rating in 18-49s, less than half the 8.1 that NBC pulls with its coverage of the Olympics
Sports TV Beijing Games are closing in on No. 1 They're about to become the most viewed event ever, at 203.3 million total U.S. viewers through Tuesday, approaching Atlanta
Magazines More hurt: Hachette shuttering Home Latest fatality in the shakeout of shelter titles. Ad pages tumble as advertisers pull back in the face of the housing mess.
Dayparts update Olympics glow spreads to NBC news 'Today' and 'NBC Nightly News' are clocking big gains airing from Beijing, and so too are late news shows on affiliate stations
Research Olympics ads that have a story to tell The stand-out campaigns create a personal connection between the brand and the consumer. Talking with TNS's DeWitt Mallary.
TV This Week And now Margaret Cho as she really is The iconic Korean comic's 'The Cho Show' debuts on VH1 as an exploration of all things Cho. Not your all-American girl. News shorts Nielsen IAG: Viewers more likely to recall Games ads Alpha's Brownridge switches from CEO to chairman Gaga over googoo: French ban TV aimed at babies Study: Workers surfing Olympics site during lunch Media prematurely reports Congresswoman's death Web shorts Comcast: We're slowing down some internet users Crow offering album download for voting registration High wi-fi: American adds internet to domestic flights Hot or not? Voters say Phelps and Liukin are hotties. People Stephen Allan becomes chairman and CEO of MediaCom Worldwide Andy Day joining Draftfcb London as design director Bob Lukasik becomes VP and group creative director at imc² Adam Glick, Dan Limerick and Crystal Morales rise at WBTV Nancy McGee rises to EVP of marketing at Starz Entertainment Ivan Perez becomes VP of network ad sales at GolTV Anthony Batson becomes senior producer for CBS's 'The Early Show' Chris Worden becomes editor of Motocross.com Adam Sher becomes CEO of Ryan Seacrest Productions Martin Savidge anchoring American Public Television's 'Worldfocus' Sophina Brown joins the cast of CBS's 'Numb3rs' 'Bachelorette' loser Jason Mesnick becomes the new 'Bachelor' Reporters' rights activist Jack C. Landau dies at age 74
Friday, Aug. 22, 2008
Overnights Beijing relief: CBS's 'Flashpoint' rises Canadian copper averages a 1.9 in 18-49s, up 19 percent over last week, one of the rare shows to see gains against Games
Sports TV Beijing betters Lillehammer in viewers Now the No. 2 most-watched event ever, topping 1994 Winter Games with 206 million cumulative viewers through Wednesday
Younger viewers But one group's not into it: Teen girls Females 12-17 is the only major demo to see declines in ratings in the first week of the Summer Olympics versus Athens in 2004
Television For NBC, a shot at No. 3 this season The fall will be strong with 'Sunday Night Football,' and it will get another kick from Super Bowl. But then the problems begin.
Rachel speaks! Rachel, I want a job with flexible hours The writer says his agency is an 8 to 5 shop and wonders where he can find a job where management is more accommodating
TV This Week Best tube bets this weekend Friday: Disney's 'Cheetah Girls' movie; Saturday: ABC's Little League World Series; Sunday: the Olympic closing ceremonies News shorts ANA: More than half of marketers plan to cut budgets At least among late-night hosts, Clinton won the race Phelps-ian feat: NBC broadcasting 2009 swim finals The word: Oprah wants off the cover of O magazine Radio revenue reeling again during second quarter Web shorts Family fun: Disney launches parents social network Sour Apple: Did China bump off iTunes downloads? YouTube for photographers: Microsoft's Photosynth Bad connection: Hacker breaches DHS long distance People Yaakov Kimelfeld and Jennifer Stebner rise to SVPs at MediaVest Alain Groenendaal becomes president and CEO of Winglatino Rob Baird becomes creative director at TBWA/Chiat/Day New York Erik Thrane joins Critical Mass as group account director Jane Hirt becomes managing editor of the Chicago Tribune Todd Teresi becomes chief revenue officer at Quantcast Kelly Brett becomes head of original productions at Bebo Sally Daws rises to SVP of marketing at FX Bruce Wallace and William Heisel get new roles at the LA Times Marna Spizz becomes VP of strategic development at CBS Radio Sales Gideon Dean becomes EVP of travel media group at Questex Dave McIntyre joining the Washington Post as wine columnist Josh Ozersky becomes New York senior editor at CitySearch.com
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