Chicago Tribune paywall going up on Nov. 1
October 22, 2012
The Chicago Tribune will duck behind a paywall on Nov. 1, and its terms are arguably less forgiving than the current paywall standard set by The New York Times.
Starting next month, surfers will be able to access five free articles on the site per month before the paywall kicks in, or half the number available to NYT readers.
A subscription will cost $14.99 per month for those who do not subscribe to any print edition of the paper.
Daily print subscribers will have access to the site for free, while subscribers who receive only a few days a week can get the digital subscription for $2 more per week.
The Tribune redesigned its web site in June and began requiring digital registration that collected basic data about readers. It has received more than 230,000 sign-ups since then.
The Tribune joins a growing line of newspapers slipping behind a paywall at a time when their advertising and circulation is in decline. Though paywalls won’t make up for those woes entirely, they’ll give a small boost to the struggling industry.
More than 300 papers are now behind paywalls, according to the site Newspapers & Technology, including The Times and many Lee and MediaNews Group papers.
After nearly 18 years, it’s time to say good-bye
Yet more evidence native advertising doesn’t work
A new type of cord-cutting: Snipping broadband
Coming, the collapse of radio’s iHeartMedia
Weeklies: Surviving if not thriving in digital age
Tweeter in chief: How Trump could save Twitter
Shows Trump hates are seeing big ad gains
Broadcast vs. cable: How the top shows stack up
A sign that coughs at your cigarette smoke
The word: Time Inc. sale is imminent
Rundown: Which advertisers have jumped from YouTube
Media Life’s Digital Media Transparency Initiative
HBO does hard time with Dwayne Johnson
- Arun Kumar becomes chief data and marketing tech officer at IPG
- Jenny Campbell rises to managing director at 72andSunny
- Adam Crandall becomes director of strategy at mono
- Mark Wildman rises to EVP of partnerships at Westwood One
- Kevin Craig rises to SVP of newspaper relations at AMG/Parade
- Bill Corvalan becomes VP of West Coast partnerships at AllOver Media
- Richard Just becomes editor at The Washington Post Magazine
- Gemma Lawson rises to VP and design director at Nickelodeon
- Ashley Judd joins Epix' 'Berlin Station'
- Former NBC ad sales executive Robert Blackmore dies at age 90
This week’s broadcast ratings
This week’s cable ratings
This week’s top-rated movies, songs and books
This week’s daypart ratings
This month’s digital traffic data: December 2016
Ad sales rep for a digital-only magazine
Freelance media planner/buyer available for all markets
Wanted: Media buyer in Philadelphia
Paid social media planner wanted in Detroit
Opening for a media planner at a top OOH agency