Best of the week: Behind the appeal of podcasts
People who are into podcasts absolutely do love them
March 20, 2017
Welcome to Media Life’s weekly feature, the Best of the Week. Each week we’ll bring you summaries of the must-read articles about media floating around the web. We’ll throw in a few of our own, too, just in case you missed them.
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Guardian yanks Google ads over placement worries
The Guardian experienced every advertiser’s worst nightmare when it found its ads next to content it considered extremist on Google, prompting the paper to yank its ads. This is an issue that continues to dog online advertising.
One awkward moment on video
Sports stars are often made fun of for speaking in clichés or getting tongue-tied in postgame interviews. But this may be the most epic postgame sporting event interview fail ever, as relayed by Deadspin.
Another awkward moment on video and how it turned
When the children of East Asian expert Robert Kelly toddled into his live BBC interview, his family instantly became an internet sensation. The Wall Street Journal talks to the family in the crazy aftermath.
How podcasts are like Xanax (really)
Podcasts may not have a huge audience yet, but the people who like them absolutely love them. Here’s one possible explanation of why, from The Atlantic.
Grumbling after Us Weekly’s sold
When American Media emerged as the winning bidder for Us Weekly, not everyone was happy. Media Life explains why.
After nearly 18 years, it’s time to say good-bye
Yet more evidence native advertising doesn’t work
A new type of cord-cutting: Snipping broadband
Coming, the collapse of radio’s iHeartMedia
Weeklies: Surviving if not thriving in digital age
Tweeter in chief: How Trump could save Twitter
Shows Trump hates are seeing big ad gains
Broadcast vs. cable: How the top shows stack up
A sign that coughs at your cigarette smoke
The word: Time Inc. sale is imminent
Rundown: Which advertisers have jumped from YouTube
Media Life’s Digital Media Transparency Initiative
HBO does hard time with Dwayne Johnson
- Arun Kumar becomes chief data and marketing tech officer at IPG
- Jenny Campbell rises to managing director at 72andSunny
- Adam Crandall becomes director of strategy at mono
- Mark Wildman rises to EVP of partnerships at Westwood One
- Kevin Craig rises to SVP of newspaper relations at AMG/Parade
- Bill Corvalan becomes VP of West Coast partnerships at AllOver Media
- Richard Just becomes editor at The Washington Post Magazine
- Gemma Lawson rises to VP and design director at Nickelodeon
- Ashley Judd joins Epix' 'Berlin Station'
- Former NBC ad sales executive Robert Blackmore dies at age 90
This week’s broadcast ratings
This week’s cable ratings
This week’s top-rated movies, songs and books
This week’s daypart ratings
This month’s digital traffic data: December 2016
Ad sales rep for a digital-only magazine
Freelance media planner/buyer available for all markets
Wanted: Media buyer in Philadelphia
Paid social media planner wanted in Detroit
Opening for a media planner at a top OOH agency